Manager Strategic Initiatives
Because Market
About Us
At Because, our mission is to empower older adults to lead independent and fulfilling lives. We started in 2017 with a simple goal – to make it easier for older adults and their families to access the products they need. Today, we are on our way to becoming the #1 trusted brand for older adults – a fast growing and overlooked user segment.
Our commitment to excellence has earned us recognition as an Inc. Best in Business 2022 honoree, and our products have been featured in Forbes, CBS, and Fast Company. Since our founding, we have helped over 450,000 customers get the products they need to live at their best. Because products can be found online at BecauseMarket.com, on Amazon, and in select retailers.
We’ve raised over $70M in funding from top VC firms, including Index Ventures and Khosla Ventures, and we are grateful for the support from our customers, partners, and investors.
Learn more about us at https://becausemarket.com/pages/careers.
About This Opportunity
We’re looking for an entrepreneurial self-starter to join us as our Strategic Initiatives Manager. This is a unique opportunity for someone eager to learn directly from experienced founders while working on projects that drive real growth.
This role has the potential to evolve into a full-time position leading and owning partnerships, special projects, and new business initiatives at Because. For the right person, this could grow into a critical leadership role shaping how we reach and serve millions of customers.
You’ll work directly with our two co-founders — both experienced operators and entrepreneurs — gaining hands-on experience in business building, strategy, and growth execution.
What You’ll Do
- Research, identify, and connect with potential partners
- Explore non-traditional customer acquisition channels beyond digital advertising
- Create, test, and launch new partnership and growth initiatives
- Develop outreach strategies, partnership pitches, and relationship management plans
- Work directly with the co-founders on growth experiments and strategic projects
- Own projects from idea to execution in a fast-paced, entrepreneurial environment
What You’ll Learn
- How to build and scale a mission-driven consumer business
- Partnership development and business strategy
- Creative customer acquisition tactics beyond paid media
- Project management and startup operations
- Exposure to real-world founder decision-making and strategic growth
What We’re Looking For
- Entrepreneurial mindset — you love solving problems, testing ideas, and building relationships
- 2-5+ years of experience in business development, partnerships, consulting, sales, or a generalist role
- Strong communication skills — written and verbal
- Self-directed and resourceful — comfortable operating independently without a playbook
- Curious, creative, and eager to learn from experienced founders
This Role is Perfect for You If You Are:
- An aspiring founder or entrepreneur
- An early-career professional looking to break into startups
- A career switcher eager to gain hands-on experience
- A business generalist or operator with a passion for growth & partnerships
- Excited by autonomy, creativity, and learning directly from founders
Details
- Compensation: Equity in Because — an opportunity to share in the company’s long-term upside
- Commitment: We’re looking for a minimum 6-month engagement to start, with potential to extend or convert to a full-time role based on mutual fit
- Location: Remote (US-Based)
- Reporting to: Co-Founders
Because is an Equal Employment Opportunity Employer. We do not discriminate based on race, religion, gender, gender identity, sexual orientation, age, national origin, citizenship status, veteran or military status, disability, or any other characteristic prohibited by federal, state, and/or local laws.