People Matter

[Wattpad] Marketing Intern (Social Media Team)



Marketing & Communications
Toronto, ON, Canada
Posted on Friday, July 5, 2024
Wattpad is a global multiplatform entertainment company whose vision is to entertain and connect the world through stories. Since 2006, we’ve been on a mission to use the power of community and technology to unleash the full potential of stories to the world. Every month 85 million people around the world spend over 23 billion minutes on Wattpad to share and discover stories they can’t find anywhere else. Our brand banner includes: Wattpad, Wattpad WEBTOON Studios, Wattpad Books and Wattpad Brand Partnerships. We’re proudly based in Toronto, but our reach is global. Come build the future of entertainment and storytelling, and write your next chapter with us!
We are currently looking for an enthusiastic and passionate Marketing Intern to join our Social Media & Influencer Marketing team within the Marketing department. Reporting to the Social Media Manager, you will play a key role supporting our evergreen content and campaigns across a global community of millions across our social media channels. This is a great opportunity to collaborate with various marketing functions, while contributing to growing our online presence and channel engagement.
We’re looking for a social media aficionado who would love nothing more than talk about stories and their writers all day! Coupled with a love of pop culture, entertainment, and reading and writing, you will help us ensure Wattpad is talked about and loved the world over.

What you'll be doing:

  • Assist in executing social media marketing initiatives across Meta, TikTok, X, and Pinterest using social, marketing and product tools (e.g. Sprinklr, Asana, AppsFlyer, Canva, and native social media platforms)
  • Work closely with the Creative team and content creators to brief in creative concepts
  • Help coordinate social media content and campaigns using project management tools, including working with stakeholders to ensure they input, review, and approve marketing tactics on time
  • Use social listening to monitor and identify opportunities for community engagement to support channel growth and brand awareness
  • Work closely with Brand Safety to ensure community concerns and issues raised on social media channels are escalated appropriately
  • Stay up-to-day on social trends, tools, best practices and have a point of view on emerging new social channels in order to surface insights and learnings to help optimize content and engagement

What we’re looking for:

  • A highly engaged Wattpadder! Passion for the platform, Wattpad stories, and their creators is a must
  • Educational or working experience in marketing/communications
  • Strong organizational or project management skills
  • You can demonstrate an understanding of social media channels and have a point of view on which brands are doing amazing work in social
  • You are comfortable with data and can glean learning and insights from numbers -- you can calculate clickthrough rates, conversion rates and engagement rates with ease
  • An eagerness to take initiative and an ability to juggle multiple priorities with ease.
  • Ability to work from Toronto HQ occasionally (1-2 times/month) for content creation is preferred, but not required.
Wattpad is conducting all interviews in a distributed manner using applicable third party software where needed and using visual interface tools such as Google Hangouts and Zoom.
About Wattpad
Who are we? Entrepreneurs and Do-ers. Our vision is to entertain and connect the world through stories, and our mission is to use the power of community and technology to unleash the full potential of stories to the world.
What does that mean? We are visionaries, community builders, passionate problem solvers, storytellers, coffee snobs (tea drinkers, too!), curious by nature, and culturally diverse.
What are we obsessed with? Our users. Solving complex problems and maximizing flow. Learning constantly. Building the next great storytelling product. Finding the greatest stories ever told. Dogs (and cats), coffee, and good snacks.
How do we work? Autonomously, collaboratively, respectfully. Balancing with work, family, and play...and all while having a great time.
Wattpad is a remote friendly company and encourages remote candidates to apply as long as they are located and authorized to work in either the US or Canada (excluding Quebec) as a precondition of employment. We are not able to sponsor applicants for work permits.
If you happen to live near the areas of either Toronto, Ontario or Halifax, Nova Scotia, you may also have the opportunity to work from our beautiful offices - 1 located in Downtown Toronto and the other in Halifax.
Culture and Diversity
Wattpad is an equal opportunity employer. We do not discriminate. Period.
Wattpad welcomes and encourages applications from people with disabilities. Accommodations are available on request for candidates taking part in all aspects of the selection process. We have taken a leadership position on creating a culture and an organization that truly values diversity. We are committed to fostering a global team that reflects the diversity of the Wattpad community. At Wattpad, we believe cultural fit doesn’t mean culturally identical, and diversity of thought helps us to challenge one another to think big and think differently. We consider employment applicants without regard to age, race, colour, national origin, citizenship, religion, creed, sex, sexual orientation, veteran status, marital status, disability status or any other protected status.
If you have any special needs or accessibility requirements, please let us know. We will do our utmost to accommodate, in accordance with applicable local legislation.
Don’t meet all the requirements? Studies show women and people of colour are less likely to apply to jobs if they do not meet all the qualifications. Therefore, in an effort to build a more diverse workplace, we encourage you to apply anyways. You might actually be the right person or you may be a good fit for a number of other openings we currently have.