People Matter

[Wattpad] Marketing Intern (IP Marketing Team)



Marketing & Communications
United States · Canada · Remote
Posted on Friday, July 5, 2024
Wattpad is a global multiplatform entertainment company whose vision is to entertain and connect the world through stories. Since 2006, we’ve been on a mission to use the power of community and technology to unleash the full potential of stories to the world. Every month 85 million people around the world spend over 23 billion minutes on Wattpad to share and discover stories they can’t find anywhere else. Our brand banner includes: Wattpad, Wattpad WEBTOON Studios, Wattpad Books and Wattpad Brand Partnerships. We’re proudly based in Toronto, but our reach is global. Come build the future of entertainment and storytelling, and write your next chapter with us!
We are looking for a passionate and organized Marketing Intern to support Wattpad’s IP Marketing team in creating unrivaled demand for Wattpad Originals. Reporting to the Sr. IP Marketing Manager, you will coordinate and execute marketing activities on a global scale and across multiple languages, including English, Spanish, and Filipino. You will have the opportunity to be hands-on and impactful in everything you do, ensuring Wattpad Originals are loved by readers everywhere.

What you’ll be doing

  • Work cross functionally with the Wattpad Originals team (IP Marketing & Content) to execute story launch tactics outlined in strategies and marketing plans
  • Support the team with key beats in the story lifecycle to drive readership across the Wattpad Originals catalog through on-platform tactics such as push and in-app notifications
  • Work closely with the Creative team and freelancers to brief in campaign asset development as needed
  • Maintain the Marketing and IP calendar to ensure it is up to date and stakeholders are informed through regular communication
  • Pull, analyze, and summarize sales, channel, and marketing data to report on performance and inform future optimizations and campaigns.
  • Support story cover and key art optimizations in alignment with key art guidelines

What we’re looking for:

  • A highly engaged Wattpadder! Passion for the platform, Wattpad stories, and their creators is a must
  • Educational or working experience in marketing/communications, English, or Media Studies
  • You have excellent communication skills
  • You are comfortable with data and can glean learning and insights from numbers -- you can calculate clickthrough rates, conversion rates and engagement rates with ease
  • An eagerness to take initiative and an ability to juggle multiple priorities with ease.
Wattpad is conducting all interviews in a distributed manner using applicable third party software where needed and using visual interface tools such as Google Hangouts and Zoom.
About Wattpad
Who are we? Entrepreneurs and Do-ers. Our vision is to entertain and connect the world through stories, and our mission is to use the power of community and technology to unleash the full potential of stories to the world.
What does that mean? We are visionaries, community builders, passionate problem solvers, storytellers, coffee snobs (tea drinkers, too!), curious by nature, and culturally diverse.
What are we obsessed with? Our users. Solving complex problems and maximizing flow. Learning constantly. Building the next great storytelling product. Finding the greatest stories ever told. Dogs (and cats), coffee, and good snacks.
How do we work? Autonomously, collaboratively, respectfully. Balancing with work, family, and play...and all while having a great time.
Wattpad is a remote friendly company and encourages remote candidates to apply as long as they are located and authorized to work in either the US or Canada (excluding Quebec) as a precondition of employment. We are not able to sponsor applicants for work permits.
If you happen to live near the areas of either Toronto, Ontario or Halifax, Nova Scotia, you may also have the opportunity to work from our beautiful offices - 1 located in Downtown Toronto and the other in Halifax.
Culture and Diversity
Wattpad is an equal opportunity employer. We do not discriminate. Period.
Wattpad welcomes and encourages applications from people with disabilities. Accommodations are available on request for candidates taking part in all aspects of the selection process. We have taken a leadership position on creating a culture and an organization that truly values diversity. We are committed to fostering a global team that reflects the diversity of the Wattpad community. At Wattpad, we believe cultural fit doesn’t mean culturally identical, and diversity of thought helps us to challenge one another to think big and think differently. We consider employment applicants without regard to age, race, colour, national origin, citizenship, religion, creed, sex, sexual orientation, veteran status, marital status, disability status or any other protected status.
If you have any special needs or accessibility requirements, please let us know. We will do our utmost to accommodate, in accordance with applicable local legislation.
Don’t meet all the requirements? Studies show women and people of colour are less likely to apply to jobs if they do not meet all the qualifications. Therefore, in an effort to build a more diverse workplace, we encourage you to apply anyways. You might actually be the right person or you may be a good fit for a number of other openings we currently have.