People Matter

Sales Director



Sales & Business Development
London, UK
Posted on Wednesday, July 19, 2023

At F5, we strive to bring a better digital world to life. Our teams empower organizations across the globe to create, secure, and run applications that enhance how we experience our evolving digital world. We are passionate about cybersecurity, from protecting consumers from fraud to enabling companies to focus on innovation.

Everything we do centers around people. That means we obsess over how to make the lives of our customers, and their customers, better. And it means we prioritize a diverse F5 community where each individual can thrive.

Our Employees

Are valued and empowered, collaborative and team oriented, innovative in their approach and passionate about their work. They are reliable, trustworthy and open with a high level of integrity. They value diversity, are inclusive and are committed to a global mindset.

Position Summary
This role oversees sales of F5's Distributed Cloud (XC) portfolio, directly to end-users across EMEA. Managing a team of Account Managers across EMEA, focused on XC. Develops territory plans and participates in strategic and tactical planning. Broad responsibility and significant operational latitude.


  • Responsible for upholding F5’s Business Code of Ethics and for promptly reporting violations of the Code or other company policies.
  • Management duties include the supervision of exempt and/or nonexempt level staff. This includes but is not limited to, conducting performance evaluations, approving paid time-off (PTO), assigning or delegating work, providing on-the-job training, giving guidance to staff, conducting performance improvement plans, taking disciplinary action, and interviewing candidates for open positions.
  • Supervises and manages a major part of F5’s sales activities through management of channel partnerships.
  • Develops sales strategies and forecasts sales volumes for the region.
  • Develops and cultivates relationships with key channel partners, enterprise customers and other industry leaders, monitoring all metrics and assuring the team meets both sales and key selling objectives.
  • Engages in key customer and channel opportunities and assists with the sales cycle in support of the region’s sales strategy.
  • Responsible for an annual revenue target.
  • Responsible for sales goals/quotas, budgets, and account management within the EMEA.
  • Responsible for developing and implementing sales strategies, making sales presentations and coordinating services needs within region.
  • Responsible for accurate and timely reporting of sales in accordance with company policy.
  • Perform other related duties as assigned.


  • Quota-driven sales experience in the technology industry, preferably in high price-point SaaS, Cloud, Software, Network and/or security infrastructure applications.
  • Previous management experience, managing a remote field sales team
  • BA degree in related field or relevant experience (i.e. business, marketing or sales).
  • Successful prior sales management experience in both two-tiered and direct channel resale models.
  • Demonstrated knowledge of SaaS, Cloud, Security or internetworking infrastructure and security technologies.
  • Must have strong interpersonal and presentation skills and be able to articulate complex technology simply.
  • Strong leadership skills - able to motivate and guide sales team members to achieve and exceed stretch quota goals while building a cohesive team.
  • Must be self-motivated and able to excel with little supervision.
  • Willingness and ability to run a highly cadenced sales execution, including weekly forecast and real-time monitoring of key metrics.
  • Willingness and ability to travel is required.
  • English fluency.

Physical Demands and Work Environment
Duties are performed in a normal office environment while sitting at a desk or computer table. Duties require the ability to utilize a computer, communicate over the telephone, and read printed material. Duties may require being on call periodically and working outside normal working hours (evenings and weekends). Duties may require the ability to travel via automobile or airplane, approximately 50% of the time spent traveling.

F5 Networks is an equal opportunity employer and strongly supports diversity in the workplace.


The Job Description is intended to be a general representation of the responsibilities and requirements of the job. However, the description may not be all-inclusive, and responsibilities and requirements are subject to change.

Please note that F5 only contacts candidates through F5 email address (ending with or auto email notification from Yello/Workday (ending with or

Equal Employment Opportunity