People Matter

Emerging Media and Strategy Intern

System2

System2

Marketing & Communications
San Francisco, CA, USA
Posted on Jul 30, 2025

Location

San Francisco

Employment Type

Full time

Location Type

On-site

Department

Sales

(San Francisco – paid, 10- to 12-week internship starting ASAP)

About System2

System2 (getsystem2.com) is a venture-backed, San Francisco fitness-tech startup on a mission to bring world-class coaching to everyone. We build AI-powered tools that let elite fitness influencers train thousands of people at once.

Why This Internship Rocks

You’ll sit at the intersection of social media, creator culture, and cutting-edge AI. Under the guidance of seasoned marketers and founders (ex-Google, Dropbox, MIT), you’ll help craft and test content ideas that reach millions—while learning skills most interns never touch: prompt engineering, AI video generation, growth analytics, and more.

What You’ll Do

  • Spin up content with AI. Experiment with tools like ChatGPT, Midjourney, and Runway to draft hooks, scripts, and visuals for TikTok, Reels, and YouTube Shorts.

  • Brainstorm campaigns. Pitch fresh storylines and series for our in-house influencer roster.

  • Post & measure. Schedule content, track performance in real time, and suggest tweaks based on data.

  • Trend-spot. Share daily insights on emerging platform features, algorithm shifts, and viral formats.

  • Document & teach. Turn your workflows into quick SOPs the rest of the team can reuse.

You Might Be a Fit If

  • You’re studying marketing, communications, film, CS, or a related field (or you’ve built a personal brand that proves you don’t need a degree).

  • You have hands-on experience running at least one social account—yours, a club’s, or a side hustle—and can show growth results.

  • You’re excited—not intimidated—by generative-AI tools and learn new apps fast.

  • Fitness excites you; you know the difference between RPE and RPM (or you’re eager to learn).

  • You write punchy copy, meme fluently, and love turning data into better ideas.

  • You can commit 20–30+ hours per week and thrive in a fast-moving, feedback-heavy environment.

Nice-to-Have Extras

  • Basic video editing chops (CapCut, Premiere, or similar).

  • Familiarity with analytics platforms (Sprout, Later, or native dashboards).

  • Prior work with influencers or creator-economy projects.

Perks

  • Competitive hourly pay.

  • Direct mentorship from growth leaders and AI engineers.

  • Access to premium AI, editing, and analytics tools.

  • Optional stipend for fitness gear or coaching.

  • Potential pathway to a full-time growth role after the internship.

We move fast—qualified candidates will hear back within a week. Let’s build the future of fitness content together!