Senior Manager, Product Marketing
Netspring
This job is no longer accepting applications
See open jobs at Netspring.See open jobs similar to "Senior Manager, Product Marketing" Khosla Ventures.Introduction
The Senior Manager, Product Marketing role requires a creative, collaborative, and data-driven individual to take Optimizely's story global. This person will empower marketing, growth, and digital teams worldwide by showcasing how our suite of market-leading solutions support the entire content lifecycle—from ideation through execution and beyond. The Senior Manager, Product Marketing will act as a unifying force internally across key teams, and crafting compelling customer-facing messaging that transforms innovative ideas into impactful strategies and scalable global solutions. This role requires a blend of strategic thinking, hands-on content creation, and team leadership.
Job Responsibilities
- Team Leadership: Lead and mentor a small team of product marketers while serving as an impactful individual contributor yourself.
- Content Creation: Produce high-impact go-to-market materials, serving a variety of teams across marketing, sales, customer success and more
- Product Expertise: Maintain deep product knowledge across Optimizely's content solutions (CMP, CMS, DAM, Opal AI) and act as a customer advocate.
- Collaboration and Alignment: Partner with key cross-functional and cross-business unit executive teams to ensure alignment of Product Marketing functions with all business areas.
- Positioning and Messaging: Develop compelling positioning and messaging for diverse audiences and target segments, emphasizing the value of CMP, CMS, and Opal AI.
- Marketing Planning and Execution: Collaborate with the broader marketing team to develop and execute integrated marketing plans, including campaigns and activities to drive customer acquisition and retention.
- Market Analysis: Deeply understand market needs, developing differentiated messaging and positioning.
- Sales Enablement: Partner with key Enablement, GTM, and Customer Success teams to provide training and resources that empower sales teams to effectively communicate the value of our content solutions
Knowledge and Experience
- 5+ years in B2B product marketing or solutions marketing, ideally in SaaS.
- Proven experience leading and managing a small team.
- Demonstrated ability to create high-quality content.
- Exceptional written and verbal communication skills.
- Strong analytical and data-driven decision-making skills.
- Experience with content marketing platforms (CMP), content management systems (CMS), or digital asset management software (DAM) a plus
Education
Bachelor’s degree or equivalent experience required.
Competencies
This job is no longer accepting applications
See open jobs at Netspring.See open jobs similar to "Senior Manager, Product Marketing" Khosla Ventures.