People Matter

Senior Copywriter

Invoy

Invoy

Marketing & Communications
Irvine, CA, USA
Posted 6+ months ago

Our mission is to empower people to take control of their health with pioneering science, intuitive devices, and compassionate analysts. Our vision is a healthier, happier world where everyone understands their wellness condition and feels empowered to act upon it.

Responsibilities:

  • Execute copywriting deliverables for Invoy's external website and social presence, for key design deliverables that support digital and/or physical product affordances, and for key sales and marketing collateral necessary to communicate Invoy's unique value propositions to key stakeholders.
  • Taking direction from the Invoy Creative Director, extend the Invoy brand guidelines into copywrite execution that reflects a consistent tone of voice and language style across all content archetypes and refine existing collateral to amplify and reinforce the Invoy brand promise.
  • Insert copywriting planning within the larger, agile software and physical collateral creation roadmaps to ensure copy-related contributions are well-timed to support critical path activities for the larger Invoy team.
  • Assist the Invoy Design Team in the storyboarding and writing of scripts for external-facing video and motion design work.
  • Assist the Invoy Design Team with asset coordination, production and vendor surveillance demands to ensure digital and physical assets are created in direct alignment with Invoy's design and product roadmaps.
  • Participate in multidisciplinary problem solving to inform strategy and roadmaps, while quickly pivoting into execution mode to ensure copy-related assets are conceptualized, written and finalized in alignment with Invoy brand guidelines and a high attention to detail.
  • Scan the market for copywriting trends & exemplars that can inform Invoy's ongoing refinement of its tone of voice and content strategy to stay on top of evolving trends with our clients and marketplace stakeholders.

Qualifications:

  • Undergraduate from an advertising, marketing and/or psychology discipline
  • Diverse project experiences conceptualizing, iterating and writing compelling copywriting contributions that meet the needs of multiple stakeholders within the space of brand and new venture development.
  • Mastery with Adobe Creative Cloud, Microsoft Office and Google's cloud-based suite of applications
  • Mastery with Figma and InVision cloud-based iteration, collaboration and prototyping with copy-related contributions

Invoy’s Core Values and the Reasons We Love it Here

Lifelong Learning. To disrupt an industry that impacts hundreds of millions of lives, we must value knowledge and education and be willing to learn as we execute.

Data-Driven. Too long has weight loss been plagued by loosely formed hypotheses with little underlying proof. We run experiments. We analyze data. We look for trends. We connect the dots.

Compassionate. Health is deeply personal. To truly make a difference, we must be trustworthy and provide an experience that is valuable and meaningful.

Bold. We seek to make a major, lasting impact on health. We must try new ideas and be bold. Bold is not the same as arrogant.

We are currently growing at an exponential rate and need someone who is willing to go above and beyond their normal job responsibilities. If you want to make a difference in the wellness sector and need an opportunity to learn, give back to society and grow, Invoy is the place for you.