People Matter

Head Social Media



Marketing & Communications
India · Remote
Posted on Friday, June 30, 2023

CureSkin is a tech-enabled skin care solutions brand. Through extensive use of AI for automatic
skin-condition diagnosis and in-collaboration with our in-house team of dermatologists, we
solve skin & hair problems for people in India. We are on a journey to build a derma-care brand
for India that is focussed on trust and efficacy.
As the Head Of Social Media / Social Media Manager at CureSkin, you will own our presence
and growth on social media properties which are primarily Instagram, Facebook, Youtube,
Google Business and Twitter.
Your primary responsibilities:
● Work with our in-house team of dermatologists to plan and continuously develop video
content that positions our brand as an expert in skin and hair related topics.
● Develop, implement and manage our social media calendar and strategy, demonstrate
measurable improvements in quality of engagement and followers.
● Oversee day-to-day management of campaigns and ensure brand consistency. Plan
large, think and stitch wholesome 360-degree campaigns across platforms.
● Facilitate scaling brand and awareness through various social media channels, while
working with internal teams specializing in performance marketing, influencer marketing,
● Work with internal copy-writers, visual designers, video editors to ensure timely release
of content and adherence to the highest standards of quality for our brand.
● Own and manage ORM and Social Listening. Participate in trending topics to improve
visibility and positioning.
What we're looking for:
● Minimum 5 years of social media management experience
● Bachelor's degree in business, marketing, journalism, public relations, or related field
● Strong understanding of various tools available for social media management, and
features on all social platforms.
● Hands-on experience in media promotions to drive strong social reach.
● Stronghold on platform insights and analytics and accordingly using it to tweak the digital
● A multi-tasker who will be responsible for all the social media channels of CureSkin.

Bonus :
● Experience in Consumer Internet companies
● You've worked with distributed teams and have opinions on how to best collaborate