Global Event Manager
Boku
Boku Inc. (BOKU.L) is the leading global provider of local mobile-first payments solutions. Global brands including Amazon, DAZN, Meta, Google, Microsoft, Netflix, Sony, Spotify, and Tencent rely on Boku to reach millions of new paying consumers who do not use credit cards with our purpose-built payment network of more than 300 local payment methods across 70+ countries. Every year, Boku processes over $10 billion in value for our customers. Incorporated in 2008, Boku is headquartered in London and San Francisco and has employees in over 39 countries around the world, including Brazil, China, Estonia, Germany, Ireland, Japan, Singapore, and the UAE. Boku is a truly global company that takes pride in its diversity and thriving equal opportunity workplace.
Role Purpose
The Global Event Manager is responsible for planning, executing, and optimizing Boku’s global events program, including owned and operated events, sponsored third-party events, and event support for Account-Based Marketing (ABM) initiatives.
This role blends strategic oversight with hands-on execution, ensuring every event aligns with Boku’s commercial goals, enhances our brand, and delivers measurable impact across the buyer journey. It’s a dynamic and outward-facing role for someone who thrives in high-energy environments and has a passion for creating memorable experiences that drive business results.
Key Responsibilities
- Own the end-to-end delivery of Boku’s global events strategy – including in-person, virtual, and hybrid formats
- Plan and manage all aspects of event operations: logistics, budgets, timelines, vendors, on-site execution, and post-event analysis
- Lead Boku-hosted event experiences, such as roundtables, executive dinners, webinars, and customer advisory boards
- Project manage Boku’s presence at industry events – from booth builds and signage to speaking slots, lead capture, and follow-ups
- Collaborate with Sales, Product Marketing, and Commercial teams to ensure events are aligned with business objectives and GTM priorities
- Integrate events into ABM campaigns to support target account engagement and pipeline acceleration
- Track and report on event ROI, attendee engagement, lead quality, and pipeline influence
- Work closely with Brand, Content, and Creative teams to ensure every event reflects Boku’s tone, identity, and messaging
- Evaluate and recommend event platforms, tools, and technologies to streamline execution and reporting
- Build and maintain relationships with key external vendors, agencies, and event organizers
- Develop and maintain an annual events calendar in line with marketing campaigns and commercial planning
- Coordinate with finance and legal to manage contracts, payments, and compliance for event-related activities
Key Skills, Experience, and Competencies
- Proven track record managing global events in B2B tech, fintech, or high-growth environments
- Experience with event planning, production, and on-site execution
- Strong project management skills with ability to manage multiple workstreams
- Commercially savvy with understanding of how events contribute to pipeline and revenue
- Experience integrating events with ABM and demand generation programs
- Excellent communication and stakeholder management skills
- Familiarity with event tech platforms (e.g. Salesforce, HubSpot)
- Creative thinker with strong brand awareness and attention to detail
- Comfortable working cross-functionally across Marketing, Sales, Product, and Leadership teams
- Calm under pressure, solutions-oriented, and proactive in solving logistical and strategic challenges
Qualifications
- Experience delivering event programs that support commercial goals and GTM execution
- Background in B2B events management, ideally within fintech, SaaS, or global payments
- Familiarity with pipeline metrics, event ROI reporting, and lead capture technologies
- Comfortable working in global, fast-paced, and highly collaborative organizations
- Degree in Marketing, Events Management, Communications, or related field (desirable)