Join Us! We have a newly created role for a Demand Generation Specialist for the International region, where you will play a pivotal role in shaping our growth marketing strategy. You will collaborate closely with sales and product marketing teams to develop multi-channel marketing campaigns, optimise our digital activities, and generate high-quality opportunities. The role is based in UK, reports to the VP Demand Generation, and will include some travel.
Job Description
WHAT WILL YOU DO?
- Develop and execute comprehensive demand generation strategies to drive pipeline growth in the International region.
- Plan, manage, and optimise multi-channel marketing campaigns, including digital, social, email marketing and media.
- Collaborate with the events, content and business development teams to promote and support trade shows, webinars and other marketing activities to generate leads and increase brand awareness.
- Develop highly targeted and persona-driven campaign assets including emails, animations, infographics, LinkedIn posts and more.
- Collaborate closely with the Regional sales leaders and other members of the sales team to ensure alignment and effective handoff processes.
- Monitor and review campaign performance, providing regular reports and insights to optimise marketing efforts.
- Manage budgets and allocate resources effectively to maximise ROI.
- Stay up-to-date with industry trends and best practices to continuously improve demand generation strategies.
WHAT WILL YOU BRING?
- Bachelor’s degree in Marketing, Business, or a related field.
- 5-7 years of experience in demand generation or a similar marketing role in the B2B space, preferably in the Retail industry.
- Track record in delivering highly performing multi-channel campaigns, including email marketing, content syndication, and paid media.
- Proven expertise in digital marketing, landing page optimisation, content creation and distribution, and social marketing (LinkedIn).
- Solid skills and experience with marketing analytics, automation tools (Hubspot), and CRM systems.
- Strong project management, multitasking, and decision-making skills
- Excellent communication and interpersonal skills.
- Self motivation and strong team player ethic
- Thrives in a fast paced, dynamic environment
- Results-oriented mindset with a focus on driving revenue and achieving targets.
If you are a passionate and experienced marketer with a proven track record in demand generation, we would love to hear from you. #LI-VA1
#LI-Hybrid
About Us
SymphonyAI is building the leading enterprise AI SaaS company for digital transformation across the most critical and resilient growth industries, including retail, consumer packaged goods, financial crime prevention, manufacturing, media, and IT service management. Since its founding in 2017, SymphonyAI today serves 1500+ Enterprise customers globally and has grown to 3,000 talented leaders, data scientists, and other professionals across over 30 countries.