Marketing Lead
Automat
Location
San Francisco
Employment Type
Full time
Location Type
On-site
Department
Operations
What is Automat?
Automat was founded by a diverse group of creative technologists from teams like Google’s Creative Lab and Samsung’s Think Tank Team. We envision a future where intelligent agents streamline business operations -- and one day, run their own enterprises.
We’re redefining Enterprise AI Agents (Robotic Process Automation) and Intelligent Document Processing (IDP), developing the necessary tooling and infrastructure to incorporate the advancements of AI into practical, real-world applications.
We value curiosity, collaboration, and impact above rigid requirements. If you’re excited about AI, automation, and creative experimentation, and want to shape how intelligent systems reach and inspire the world -- this role is for you.
The Role
We’re looking for a Head of Marketing / Growth to build and scale Automat’s brand and demand engine. You’ll define how we reach new audiences, craft our story across digital channels, and translate technical innovation into powerful, human-centered narratives.
You’ll lead end-to-end marketing initiatives -- from content and lifecycle campaigns to SEO and performance marketing -- while using data and experimentation to drive measurable growth.
This role blends creativity and analytics: part storyteller, part strategist, part growth hacker. You’ll work closely with our founders, engineers, and forward-deployed teams to ensure Automat’s message connects authentically with customers and the broader AI ecosystem.
What You’ll Do
Design and execute integrated marketing campaigns across email, web, and social channels to drive awareness and adoption of Automat’s platform
Lead content strategy -- from thought leadership and case studies to videos and community initiatives -- ensuring consistent storytelling and brand voice
Develop and optimize SEO/GEO and paid search strategies to increase reach and engagement
Analyze performance data and run growth experiments to identify new opportunities and improve Automat’s ROI
Collaborate with product, engineering, and sales teams to align messaging, launch new features, and support customer success stories
Build and manage the full marketing stack, automation workflows, and analytics dashboards for campaign tracking and insights
Stay ahead of algorithmic trends on LinkedIn, X, and other platforms to maximize organic traction
What Drives You
Turning complex, technical concepts into clear and inspiring stories
Working hands-on with campaigns and data to uncover what truly resonates
Rapid experimentation and iterating quickly based on signal, not noise
A genuine curiosity about the intersection of AI, creativity, and business growth
Building systems and playbooks that can scale storytelling impact
What’s in Your Toolbox
Strong grasp of modern growth and content marketing channels (email, SEO, GEO, paid search, organic social)
Experience running and optimizing full-funnel campaigns across awareness, acquisition, and retention
Fluency with analytics and automation tools (e.g., HubSpot, Google Analytics, Webflow, Notion, Figma, or similar)
Comfort analyzing data to identify growth levers and optimize CAC-to-LTV
Excellent written communication -- you know how to make technical ideas feel accessible and exciting
Experience with AI tools (e.g., Cursor, Windsurf, Jasper, or similar) to accelerate content creation and analysis
What We Are Looking For
Exceptional ability to bridge technical and non-technical teams
3–6+ years of experience in marketing, with 2+ years in a leadership role at a high-growth startup
Proactive mindset and high initiative, with a bias toward action and experimentation
An intrinsic desire to leave things better than you found them
Data-driven but brand fluent -- you believe performance and storytelling are both essential.